COVID-19 has impacted the majority of Central Oregon businesses, and business owners are reacting in different ways. Some have yet to reopen; some have found themselves sneaking in customers for stealthy haircuts. And some, like Prinevilleโs Rick Steber, are changing the names of their businesses in order to stay essential. A prolific, self-published author, Steber […]
Rick Steber
In Celebration of the Rural Artist
Walking into the storefront of Central Oregon’s newest arts co-working space, Rick Steber & Company-Makers, one is struck by its genuine, cowboy feel. Apt, given that it’s located in Prineville, a community whose historical roots are in ranching and mining. With an aesthetic dubbed, ‘industrial cowboy chic,’ work on display from 30-plus rural Oregon artists […]
Dude on Dude Reading
Reading clubs are not the exclusive domain of Oprah. No, in fact, these books—written by Central Oregon men—are great gifts that speak to the inherent manliness of our region. Rodeo riders, straight-back farmhands, clever alt-energy scientists, and clear-minded retirees populate these stories—some true, others based on true historical events, and all set in places you […]

