Over the past five decades, the demographics in America have dramatically shifted from rural to urban. In 1950, some half of Americans lived in rural areas, with lifestyles closer to the sensibility and demands of land than their urban counterparts.
But by 2000, that balance had shifted to only one out of five Americans still living outside of citiesโand farmers, ranchers and rural residents were an increasingly endangered species. But like a dying campfire, there are still embers glowing, especially in regions like Central Oregon, where the cowboy is still very much aliveโboth as a real life profession and as an ethos.
In this year’s Made in Central Oregon, we round up a collection of small businesses that could keep a herd of cowboys and cowgirls happyโa hatmaker, leather goods workers, a coffee roaster and, of course, no campfire is complete without a guitar.
This article appears in Feb 25 โ Mar 4, 2015.







