Reporter and author Jeremy Evans will sign copies of his book In Search of Powder: The Story of America’s Disappearing Ski Bum tonight at Between the Covers on Bond Street.
A former ski bum, Evans draws on his own experience as young college graduate living to ski in the Tahoe area as a launching point to explore the changing dynamics and demographics of the Western ski culture. At the heart is an economic shift that has marginalized the once ubiquitous post-college ski bum in the lift lines as ski areas have transformed from small regionally based operations into portfolio assets for profit-driven corporations like Vail Resorts and Intrawest that are more interested in real estate development than vertical feet.
Read the Wall Street Journal’s review of Evans book here and pick up a signed copy tonight before hitting the mountain tomorrow. The event starts at 6:30 at BTC, 645 NW Delaware.
This article appears in Feb 24 – Mar 2, 2011.
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