Warby Parker Grand Opening set for July 5

National eyewear retailer Warby Parker is officially opening its doors in Bend’s
Old Mill District on Saturday, July 5.

A mission-driven retailer that specializes in affordable, accessible and stylish eyewear, Warby
Parker will move into 1,800 square feet of space in the heart of the Old Mill District, directly
adjacent to J.Jill at 520 SW Powerhouse Drive, Suite 606.

To celebrate its grand opening, Warby Parker is offering a free custom tote bag with any
eyewear purchase while supplies last. Guests will be able to browse the brand’s full assortment
of optical and sun eyewear, contact lenses, accessories, and more. The new location will also
offer affordable eye care, including comprehensive eye exams and telehealth services.

“We’re excited to welcome Warby Parker to the Old Mill District,” said Beau Eastes, Old Mill District
marketing director. “Their grand opening marks a fresh addition to our retail mix and brings a
new level of access to quality eyewear, thoughtful design and personalized eyecare.”

“This is a brand that does things differently,” Eastes added. “They’ve proven they can scale
without compromising values, and that aligns with how we operate here.”

Warby Parker and another soon-to-be-announced tenant replace Victoria’s Secret, whose lease in
the Old Mill District concluded at the end of February. The 6,300-square-foot space has been
demised into two separate leasable areas.

Founded as an online retailer in 2010, Warby Parker was created with the belief that everyone
deserves good vision and that prescription glasses were too expensive.

It opened its first retail
space in 2013, and today Warby Parker operates more than 280 stores in the United States and Canada.

Warby Parker is also known for its philanthropic efforts. For every pair of glasses or sunglasses
sold, a pair is distributed to someone in need through its Buy a Pair, Give a Pair program. To
date, the company has distributed more than 20 million glasses to people in need in
partnership with nonprofit organizations.

In addition, Warby Parker partners with schools and government agencies through its Pupils
Project, which provides free vision screenings, eye exams and glasses to schoolchildren. To
date, the Pupils Project has distributed more than 227,000 pairs to students across the country,
from Boston to the Bay Area.

This story is based on submitted information and has not been verified by our news team.

This article appears in Source Weekly June 26, 2025.